General

Rethinking Writing #1: Write Like You are Writing

Write Like You are Writing

According to The Atlantic, you write close to a novel’s worth of emails every year[1]. And that’s just email. With that much time and effort spent on one form of communication, it begs certain questions. “What do you write?”  “What is your style?” Even: “Why do you write?” But one question that is less often asked is: “How do you write?”  Yes, how. How do you actually go about getting what’s in your head onto paper (or screen)? It may not be as simple as you think (pun intended). Continue reading

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From the Marketing Department, General

Generational Disconnect

GenerationalDisconnect

By: Just Another Millennial

9:00 AM | Alright—with emails out of the way, I sit down and open Facebook. Yes, Facebook. At work. This is the new age of Social Media and, being comparatively young, I have been tasked with reworking our corporate persona to start winning a new generation of client. The first step? Let’s see what some of our competitors are trying. Continue reading

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